The B2B selling environment is more complex than the global B2C market. It depends greatly on the challenges identified and how effective planning and execution are used to tackle them. As buyers are more sophisticated and very detail-oriented, B2B businesses need an effective partner to help them in generating business.
Introducing Persuade
Founded in 2017 by veteran marketer Jared Koning, Persuade is a South Africa-based business strategic advisor that makes the acquisition of new business easier for B2B companies. By creating and formulating effective strategies that use human to human psychology, the company assists its clients to increase sale and drive retention. Over its short span, the company has carved up a reputation for itself as a trusted lead generation partner. It has more than 30 of South Africa’s biggest and most trusted brands on board with its service.
Persuade is currently operating in 35 African countries and specialises in African outreach. Their efforts have helped their clients close 15% more on average. All of this has led them to be voted the best lead generation agency in South Africa in 2021 by Mea Markets.
Services offered by Persuade
Persuade provides all the necessary services needed by a B2B company for acquisitions and insights.
- Appointment setting
Persuade can assist their clients in filling their pipeline with qualified leads. It starts working on lead qualification as soon as the client signs up with the company.
- Lead generation
Persuade will take the necessary steps to generate a calendar full of sales opportunities so that the staff has more time to focus on core competencies. The company also conducts conversion research which provides in-depth insight into lead behaviour.
- Market research
Persuade assists its clients with market research, which helps B2B companies, understand their audience and the potential of their brand better. It is one of the most cost-effective ways to achieve growth while providing insights into the actions of competitors. Clients get the competitive intelligence data that can help them stay ahead of the industry. As a result, they will have access to targeted, efficient and comprehensive research.
- Business database
Persuade can prepare custom-built business databases according to their client’s needs. The company is ideal for clients who are building a new business or looking to expand their current one. This allows them to get in front of new customers and target ideal clients. This allows B2B clients access to over 5 million US companies.
Persuade provides every service necessary for a B2B company to generate more leads and retain them. To understand the full extent of their services, visit https://www.persuade.co.za/.
About Persuade
Persuade is a business strategy advisor company founded in 2017 that focuses on providing B2B companies with the tools needed to increase sales and drive retention
